Sport Management

Birkbeck, University of London

Postgraduate MSc Full-time 1 Year Hospitality, leisure, and tourismEvents management

Sport Management MSc is a postgraduate degree at Birkbeck, University of London, based in London, taught full-time over 1 year.

About this course

This MSc Sport Management is designed for ambitious graduates who wish to advance their understanding of sport and develop their careers in the rapidly evolving sport industry.

Why choose this course?

- Through a unique blend of theoretical insights and practical applications, this course offers you a critical analysis of contemporary sport management practices and gives you access to leading research, ensuring your sport industry knowledge is up to date and relevant.

- It benefits from the input of engaged, experienced academics and has excellent links with top sport organisations and expert industry speakers, including high-level Birkbeck alumni.

- This well-established and respected sport management course has been running for over 25 years and gives you the opportunity to learn alongside students from a range of personal and professional backgrounds in a fun, constructive and intellectually stimulating environment.

What you will learn

This MSc is unique in combining academic expertise from internationally renowned academics with expert insight into current sport management practices from the range of industry guest speakers we host.

You will study key aspects of sport management, including:

- economics

- competition design

- governance

- marketing and strategy

- the wider social, political and cultural aspects of sport.

How you will learn

You will learn through a dynamic mixture of lectures, interactive seminars, guest speaker sessions and independent study. You will find this combination of learning opportunities rewarding in itself, but it will also give you the analytical skills and networking opportunities to develop your career in the sport industry. This course is available to study full- or part-time and it follows an evening timetable.

Highlights

- You will benefit from studying in the heart of London with access to cultural highlights, as well as top sport organisations and extensive professional networks.

- We have very well-established links with industry professionals across a wide range of sport organisations, including: UEFA, the FA, the Premier League, F1, UK Sport, Sport England, ECB, RFU, Premier League clubs.

- Our staff are renowned researchers, publishing in the top academic journals, as well as engaged classroom teachers who are committed to supporting students in their academic and professional progress.

- The course is directly associated with the Birkbeck Sport Business Centre, one of the world's leading centres for sport management research, teaching, training, consultancy and policy advice.

- Birkbeck’s outstanding careers support offers you personalised coaching, tailored career programmes, micro-placements and digital skills development, ensuring you are fully prepared to thrive in today's dynamic job market.

- The Birkbeck Women in Sport Scholarship is offered to an excellent and deserving female student.

Careers and employability

On successfully graduating from this MSc Sport Management, you will have gained an array of important transferable skills, including:

- critical-thinking and analytical skills to evaluate complex scenarios and devise innovative solutions

- professional communication techniques

- the ability to lead and manage teams effectively.

Studying this course will prepare you for management and leadership roles in a wide range of private, public and non-profit sport organisations. Possible roles include:

- manager

- consultant

- analyst

- agent

- administrator

- policy adviser.

Graduates from this course have gone on to be employed at the following organisations:

- Arsenal Football Club

- Alpine F1 Team

- beIN Media

- Borussia Dortmund

- Brentford Football Club

- Deloitte

- FIFA

- The Football Association

- The Football Foundation

- J-League Europe

- The Lawn Tennis Association

- Sky Sports

- Tottenham Hotspur Football Club

- YouGov Sport.

Study Options

This course is available in 2 study options:

Part-time

Duration: 2 Years

Qualification: MSc

Location: London

Full-time Shown above

Duration: 1 Year

Qualification: MSc

Location: London

Career Prospects

Graduates from this course typically go into the following occupations. Click through for salaries, employment rates and other UK degrees that lead there:

Related Courses

Course Details

Qualification
MSc
Study Mode
Full-time
Duration
1 Year
Start Date
2025

2025-entry data — 2026 offers may differ

Academic Year
2025
Campus / Location
London
Scheme
Postgraduate
Subjects
Hospitality, leisure, and tourism, Events management