MSc Marketing & User Experience

This course will suit those with a background in business, management, marketing, computer science or information and technology management who wish to advance and reorient their marketing and user experience skills, knowledge and techniques.

Why study MSc Marketing and User Experience?

Become highly employable by acquiring a combination of marketing knowledge and the technical skills to design and manage the user experience

Expand your knowledge about a range of digital marketing concepts and integrated marketing communication campaigns

Learn how to design and develop digital products, services and solutions by applying human-centred design principles and techniques

Explore the psychological theories of decision making and behaviour change and design methods for persuasive technology

Choose to complete a 30-week work placement with a UX employer to help increase your employability even further.