Media, Marketing and Public Relations

This degree gives you a thorough understanding of both mass media and the workings of the PR industry. The media side of the degree gives you the practical skills you need to work confidently in a rapidly evolving field. The marketing and PR side allows you to explore a range of PR activities; develop your business skills; and build your knowledge of marketing practices, particularly around brand management and corporate communications.

Facilities and Specialist Equipment

Mac-equipped newsroom with radio news booth and transmission gallery.

Industry-standard radio facilities.

Digital video-editing suites including Adobe Creative Cloud software (Premier Pro).

Radio news booth.

Industry-standard radio station, Radio LaB.

In-house TV station, Beds TV.

Your Student Experience

Develop the skills to become an effective media communicator.

Learn how marketing and public relations shape businesses and corporate communications.

Engage directly with the industry through guest lectures, networking events, workshops and media masterclasses.

Gain personal confidence and the ability to express yourself using appropriate media to inform opinion.

Acquire valuable research and project management experience while working both independently and in teams.