Marketing Management (Digital)
Bournemouth UniversityMarketing Management (Digital) MSc is a postgraduate degree at Bournemouth University, based in Bournemouth, taught full-time over 1 year.
About this course
This Master’s degree is a conversion course – ideal for graduates who would like to change subjects or career direction in response to the growing demand for graduates in managerial roles with the skills to design and manage digital marketing strategies.
Why study MSc Marketing Management (Digital)?
- Learn about a range of digital marketing concepts underpinned by the digital marketing planning process including analysis, planning, implementation and control
- Confidently evaluate the effectiveness of various digital marketing tools
- While specialising in digital marketing, study broader marketing management concepts such as strategy setting, product development, communications and branding
- Develop your personal leadership and management skills to become a competent and successful manager
- Choose to complete an optional 30-week work placement in a marketing-related role to further enhance your employability.
Study Options
This course is available in 3 study options:
Duration: 1 Year
Qualification: MSc
Location: Bournemouth
Duration: 16 Months
Qualification: MSc
Location: Bournemouth
Duration: 2 Years
Qualification: MSc
Location: Bournemouth
Career Prospects
Graduates from this course typically go into the following occupations. Click through for salaries, employment rates and other UK degrees that lead there:
Related Courses
Course Details
- Qualification
- MSc
- Study Mode
- Full-time
- Duration
- 1 Year
- Start Date
- 2025
- Academic Year
- 2025
- Campus / Location
- Bournemouth
- Scheme
- Postgraduate
- Subjects
- Business and management studies, Events management, Marketing
2025-entry data — 2026 offers may differ