Marketing

University of Birmingham
Undergraduate MSc (Res) Full-time 1 Year Events managementMarketing

About this course

Join our PhD in Marketing at the University of Birmingham to develop your expertise through impactful research, world-class resources, and mentorship. Prepare for a successful career in academia or industry with our supportive and dynamic programme.

Our doctoral researchers excel in analysing diverse data sets using both qualitative and quantitative techniques. They are adept at explaining the theories that underpin various approaches to social science research, ensuring a comprehensive understanding of the field.

Why study this course at the University of Birmingham? As a doctoral researcher, you will have the ability to characterise and solve complex business and marketing problems using advanced research tools.

You will be able to derive policy implications from their research and effectively communicate these insights to policymakers, practitioners, and academics. You will also excel in peer reviewing research, offering constructive criticism, and pushing the boundaries of the discipline through their innovative work. The PhD in Marketing at the University of Birmingham is designed to significantly shape your future by:

  • Developing Expertise: You’ll gain deep knowledge in marketing theory and practice, equipping you with advanced research skills.

  • Enhancing Employability: Graduates often secure roles in academia, government, financial institutions, and multinational corporations.

  • Building a Professional Network: You’ll engage with leading academics and peers, expanding your professional connections.

  • Contributing to the Field: Your research will push the boundaries of marketing knowledge, influencing policy and practice.

    Career opportunities Recent PhD graduates from Birmingham Business School are now working in central banks, government departments, financial institutions, accountancy firms, supranational organisations, and multinational corporations. Many also go on to forge successful academic careers at leading universities worldwide.

    • Study Options

    This course is available in 3 study options:

    Full-time Shown above

    Duration: 1 Year

    Qualification: MSc (Res)

    Location: Birmingham

    Full-time Shown above

    Duration: 2 Years

    Qualification: MPhil

    Location: Birmingham

    Full-time Shown above

    Duration: 3 Years

    Qualification: PhD

    Location: Birmingham

    Career Prospects

    Graduates from this course typically go into the following occupations:

    1132 Marketing, sales and advertising directors
    1133 Public relations and communications directors
    2432 Marketing and commercial managers
    7125 Visual merchandisers and related occupations
    3554 Advertising and marketing associate professionals
    3556 Sales accounts and business development managers

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    Course Details

    Qualification
    MSc (Res)
    Study Mode
    Full-time
    Duration
    1 Year
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Birmingham
    Scheme
    Undergraduate
    Subjects
    Events management, Marketing

    Offered by

    University of Birmingham

    Birmingham

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