Marketing Communications with Digital Strategy (with Foundation Year)

Bournemouth University
Undergraduate BA (Hons) Sandwich including foundation year 5 Years Digital media, production, and technologyMedia studiesPR and communicationsEvents managementMarketing

UCAS Points

48 - 72 points

Avg. Graduate Salary

£26,000

About this course

Explore the value of digital media in marketing communications and develop a command of cutting-edge digital media practices and communications that will enable you to be innovative, strategic, and creative in your own practice.

Why study BA (Hons) Marketing Communications with Digital Media at BU?

  • Gain specialist digital practice skills including, social media marketing, digital content creation and digital analytics

  • Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year

  • Co-create academic and professional research with staff including consultancy projects for industry clients

  • At the end of your first year you can choose which Marketing Communications course best suits you and your career interests

  • Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV. You’ll be career-ready with 96% of our Marketing Communication graduates in employment or further study after 15 months. (source DiscoverUni 2023).

    This course includes a foundation year option for students who do not meet the entry requirements for the degree course.. This additional year of study will give you a grounding in the media & communication skills required for this course, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree.

  • Entry Requirements

    UCAS Tariff Points 48 - 72 points

    Career Prospects

    Graduates from this course typically go into the following occupations:

    1132 Marketing, sales and advertising directors
    2432 Marketing and commercial managers
    1133 Public relations and communications directors
    7125 Visual merchandisers and related occupations
    3416 Arts officers, producers and directors
    3417 Photographers, audio-visual and broadcasting equipment operators

    Course Details

    Qualification
    Bachelor of Arts (with Honours) - BA (Hons)
    Study Mode
    Sandwich including foundation year
    Duration
    5 Years
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Poole
    Scheme
    Undergraduate
    Subjects
    Digital media, production, and technology, Media studies, PR and communications, Events management, Marketing
    Avg. Graduate Salary
    £26,000