Marketing Communications with Digital Strategy

Explore the value of digital media in marketing communications and develop a command of cutting-edge digital media practices and communications that will enable you to be innovative, strategic, and creative in your own practice.

Why study BA (Hons) Marketing Communications with Digital Media at BU?

- Study a range of applications, tools, strategies and techniques to understand and engage with contemporary digital consumers

- Gain specialist digital practice skills including, social media marketing, digital content creation and digital analytics

- Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year

- Co-create academic and professional research with staff including consultancy projects for industry clients

- At the end of your first year you can choose which Marketing Communications course best suits you and your career interests

- Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV. You’ll be career-ready with 96% of our Marketing Communication graduates in employment or further study after 15 months. (source DiscoverUni 2023).