Marketing Communications with Digital Strategy

Bournemouth University
Undergraduate BA (Hons) Sandwich 4 Years Digital media, production, and technologyMedia studiesPR and communicationsEvents managementMarketing

A-Level Entry

See entry requirements

UCAS Points

104 - 120 points

Avg. Graduate Salary

£26,000

About this course

Explore the value of digital media in marketing communications and develop a command of cutting-edge digital media practices and communications that will enable you to be innovative, strategic, and creative in your own practice.

Why study BA (Hons) Marketing Communications with Digital Media at BU?

  • Study a range of applications, tools, strategies and techniques to understand and engage with contemporary digital consumers

  • Gain specialist digital practice skills including, social media marketing, digital content creation and digital analytics

  • Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year

  • Co-create academic and professional research with staff including consultancy projects for industry clients

  • At the end of your first year you can choose which Marketing Communications course best suits you and your career interests

  • Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV. You’ll be career-ready with 96% of our Marketing Communication graduates in employment or further study after 15 months. (source DiscoverUni 2023).
  • Entry Requirements

    A-Level Grades See entry requirements
    UCAS Tariff Points 104 - 120 points
    BTEC DMM

    Career Prospects

    Graduates from this course typically go into the following occupations:

    1132 Marketing, sales and advertising directors
    2432 Marketing and commercial managers
    7125 Visual merchandisers and related occupations
    1133 Public relations and communications directors
    3416 Arts officers, producers and directors
    3417 Photographers, audio-visual and broadcasting equipment operators

    Course Details

    Qualification
    Bachelor of Arts (with Honours) - BA (Hons)
    Study Mode
    Sandwich
    Duration
    4 Years
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Poole
    Scheme
    Undergraduate
    Subjects
    Digital media, production, and technology, Media studies, PR and communications, Events management, Marketing
    Avg. Graduate Salary
    £26,000