Marketing Communications

Bournemouth University
Postgraduate MA Full-time 16 Months Events managementMarketing

About this course

Unlock your potential in the ever-evolving world of marketing. This course offers a dynamic blend of theory and hands-on experience, enriched by our diverse and inclusive community. Prepare to lead, innovate, and make a global impact in your marketing career.

Why study MA Marketing Communications at BU?

  • Exciting Placement Opportunities: Engage in a 30-week optional placement to gain hands-on experience, apply your knowledge in real-world settings, and enhance your personal development. We offer a wide variety of placement options through our extensive links with organisations in the UK and globally. Our Careers & Employability Service and faculty placements office provide dedicated support throughout your placement journey.

  • Professional Development: Leverage strong industry connections, earn professional qualifications through the CIM Graduate Gateway, and enhance your employability with the Graduate Skills Programme.

  • Lifetime Career Support: Benefit from ongoing career guidance, from one-on-one appointments with our CareersBU team to access our online careers portal, MyCareerHub, even after graduation.

  • State-of-the-Art Learning Experience: Engage in hands-on learning with live projects, case studies, and simulations, all supported by our modern facilities and expert faculty.

  • Comprehensive Curriculum: Gain a deep understanding of marketing communications strategies and techniques, blending theoretical insights with practical applications.

  • Cutting-Edge Trends: Stay ahead with the latest in marketing, including digital storytelling, branded content, and branded entertainment.

  • Global and Inclusive Community: Learn in a vibrant, diverse environment with students from around the world, fostering a global perspective and cultural empathy.

    Course accreditation Branded Content Marketing Association (BCMA) Students can benefit from a special member rate and free access to select Branded Content Marketing Association Accreditation (BCMA) events.

    Chartered Institute of Public Relations (CIPR) This course is recognised by the CIPR. Students who successfully complete the course can benefit from being fast-tracked to full professional membership grade of CIPR (MCIPR) – one year after graduation rather than two. Student members can access professional networking events (you can join five regional or sectoral groups of the CIPR). As a student member, you can also benefit from substantial membership fee savings early on in your professional career.

  • Study Options

    This course is available in 5 study options:

    Part-time

    Duration: 2 Years

    Qualification: MA

    Location: Poole

    Full-time with year in industry

    Duration: 2 Years

    Qualification: MA

    Location: Poole

    Sandwich

    Duration: 2 Years

    Qualification: MA

    Location: Poole

    Full-time Shown above

    Duration: 16 Months

    Qualification: MA

    Location: Poole

    Full-time Shown above

    Duration: 1 Year

    Qualification: MA

    Location: Poole

    Career Prospects

    Graduates from this course typically go into the following occupations:

    1132 Marketing, sales and advertising directors
    2432 Marketing and commercial managers
    1133 Public relations and communications directors
    7125 Visual merchandisers and related occupations
    3554 Advertising and marketing associate professionals
    3556 Sales accounts and business development managers

    Course Details

    Qualification
    MA
    Study Mode
    Full-time
    Duration
    16 Months
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Poole
    Scheme
    Postgraduate
    Subjects
    Events management, Marketing