Marketing and Brand Management

Bath Spa University
Postgraduate MA Full-time 1 Year Business and management studiesEvents managementMarketing

About this course

*Expand your practical, theoretical and professional experience with our Master's in Marketing and Brand Management. *

  • Understand customer behaviour and needs in an increasingly challenging and competitive business climate.

  • Keep up-to-date with the ever-evolving role of data in business, and learn to make better decisions – faster.

  • Learn how to incorporate increasing expectations of social responsibility into marketing and brand management strategies.

    Marketing and Brand Management at Bath Spa University provides you with the skills and practical experience that organisations need in an ever-changing business environment.

    It provides opportunities to develop your professional networks, and enables you to experience the aspects of marketing and brand management most relevant to your chosen career path.

    During the course, you'll combine bespoke marketing and brand management modules with a choice of more general business and management modules. You'll also get the chance to produce a substantial sector-facing body of work in marketing and brand management.

    • Study Options

    This course is available in 2 study options:

    Part-time

    Duration: 2 Years

    Qualification: MA

    Location: Bath

    Full-time Shown above

    Duration: 1 Year

    Qualification: MA

    Location: Bath

    Career Prospects

    Graduates from this course typically go into the following occupations:

    2432 Marketing and commercial managers
    2431 Management consultants and business analysts
    1132 Marketing, sales and advertising directors
    1133 Public relations and communications directors
    1139 Functional managers and directors
    1150 Managers and directors in retail and wholesale

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    Course Details

    Qualification
    MA
    Study Mode
    Full-time
    Duration
    1 Year
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Bath
    Scheme
    Postgraduate
    Subjects
    Business and management studies, Events management, Marketing

    Offered by

    Bath Spa University

    Bath

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