Management and Digital Business (with Advanced Practice)

Liverpool John Moores University
Postgraduate MSc Full-time 2 Years Business and management studies

About this course

This Advanced Practice course provides an in-depth knowledge of digital technologies and their application for leaders and managers working in organisations worldwide.

  • Grow your digital and general managerial knowledge and bring it up-to-date

  • Acquire contemporary management and digital competencies sought by profit and not-for-profit organisations seeking to fulfil their goals

  • Emerging immersive VR learning business-related scenarios are embedded in the curriculum

  • Study in a dynamic business school, located in the great city of Liverpool, with a strong scholarship culture with a team of reputable lecturer

  • 'Microeconomics of Competitiveness' module designed by Harvard Business School and delivered by Dr Moustafa Haj Youssef, an official affiliate of the MOC-Harvard network

  • One year programme option

    Increasing globalisation, deregulation, faster innovation cycles, digital transformation and accelerating economic integration have made markets more dynamic, competitive and digital - and above all, more complex.

    Digital technology is now of significant importance to organisations and on this course we consider how it can be applied. For the organisation, to become digital means not just consideration of new transformational-enabling technologies but also of human resources, business processes and strategy. On this course we cover mainstream management functions alongside digital business.

    All organisations seek to improve performance. Managers are using digital advances as well as improving their use of traditional technologies to change customer relationships, internal processes and value propositions.

    This two-year course has been expertly designed to place you at the forefront of contemporary business practice with a specific focus on the application of digital technologies. In the first year you will complete the taught (classroom) components of the course.

    Year 2: Advanced Practice - Consultancy Project

    During the second year of the course, you and your fellow students will undertake a semester-long group consultancy project. Working on a business project brief provided by LJMU in collaboration with industry, the consultancy project enables you to apply the theoretical knowledge you have learnt and gain workplace experience at the same time.

    Students are placed into project groups and assigned an industry mentor to help them navigate the consultancy project and provide business and sector insight. Industry mentors help provide a safe environment in which to learn and develop.

    You will gain highly sought-after management competencies making you more employable and more able to contribute to organisational success. This is of critical importance as contemporary organisations require digitally competent managers who are able to exploit the new technologies to attain goals.

    Liverpool Business School at Liverpool John Moores University is a member of AACSB International — The Association to Advance Collegiate Schools of Business.

    AACSB International is a global association of leaders in education and business dedicated to supporting and advancing quality business education worldwide. Through membership, accreditation, research, thought leadership, professional development, and advocacy, AACSB partners with over 1,500 organizations, from more than 90 countries globally. Membership or participation in the Global Education Alliance does not imply accreditation.

  • Career Prospects

    Graduates from this course typically go into the following occupations:

    1132 Marketing, sales and advertising directors
    7220 Customer service supervisors
    2431 Management consultants and business analysts
    1172 Social services managers and directors
    1150 Managers and directors in retail and wholesale
    1123 Production managers and directors in mining and energy

    Course Details

    Qualification
    MSc
    Study Mode
    Full-time
    Duration
    2 Years
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Liverpool
    Scheme
    Postgraduate
    Subjects
    Business and management studies