International Fashion Management and Marketing

Coventry University
Undergraduate BA (Hons) Full-time 3 Years Business and management studiesEvents managementMarketing

A-Level Entry

BBB

UCAS Points

120 points

Avg. Graduate Salary

£27,500

About this course

On this course, you’ll live and breathe fashion. Surrounded by London’s vibrant streets, and taught by industry experts, you’ll learn to create global success for different types of fashion labels.

The International Fashion Management and Marketing BA (Hons) degree is geared towards the marketing and management of fashion brands, rather than fashion design or production. Your skills should be transferable across wide industry sectors, so you won’t be limited to fashion if you’d like to branch out.

When you graduate, you should be ideally placed to begin a career in junior marketing and management related roles. You might choose instead to go into merchandising, supply chain, sustainable fashion, brand management or consultancy. You could also build a fashion career in a specialist area of the creative professional marketing services sector, either on the agency or client side. Areas such as public relations (PR), digital marketing, advertising, creative direction, account management and trend forecasting could also be popular careers for you.

For the most up-to-date information about course modules, sandwich years or part-time learning, please visit our website.

Entry Requirements

A-Level Grades BBB
UCAS Tariff Points 120 points
BTEC DDM

Study Options

This course is available in 2 study options:

Sandwich

Duration: 4 Years

Qualification: BA (Hons)

Location: London

Avg. Salary: £27,500

Full-time Shown above

Duration: 3 Years

Qualification: BA (Hons)

Location: London

Avg. Salary: £27,500

Career Prospects

Graduates from this course typically go into the following occupations:

7220 Customer service supervisors
1132 Marketing, sales and advertising directors
1172 Social services managers and directors
2432 Marketing and commercial managers
1133 Public relations and communications directors
2431 Management consultants and business analysts

Course Details

Qualification
Bachelor of Arts (with Honours) - BA (Hons)
Study Mode
Full-time
Duration
3 Years
Start Date
2025
Academic Year
2025
Campus / Location
London
Scheme
Undergraduate
Subjects
Business and management studies, Events management, Marketing
Avg. Graduate Salary
£27,500