Global Marketing (with foundation year)

Our Global Marketing BSc (Hons) aims to prepare you for career opportunities in marketing management and a range of related marketing fields, such as branding, advertising, digital marketing and market research.

The foundation year of the course will help you build a solid foundation for a career in management. You’ll seek to learn all the key components of successful leadership, along with essential knowledge of general business operations domestically and globally.

Upon graduation, your CV should appeal to employers, thanks to our focus on practical skills and commercial acumen. You’ll understand the role of marketing in diverse organisations, be equipped to contribute to the work of global brands and have a strong grasp of the importance of ethical behaviour in globalised marketing practice.

For the most up-to-date information about course modules, sandwich years or part-time learning, please visit our website.