Fashion Management and Marketing

The Department of Materials encompasses an exceptional breadth of research and training in materials, from design and development, to performance and protection and management and marketing. Our multidisciplinary research activity covers broad, socially relevant materials themes that allow us to meet the needs of industry and society.

Our research is organised into eight research themes , although research projects often involve researchers in other groups, other schools, other universities and industry.

Our fashion management and marketing research focuses on various aspects of fashion apparel and textiles in a complex and global industry sector, such as consumer behaviour, online and omnichannel retailing, social media marketing, supply chain management and sustainability.

A research degree from the Department and the University is held in the highest esteem and recognised worldwide. Many of our fashion management and marketing graduates have progressed to successful academic careers and industry positions in reputable organisations worldwide.

The Department provides first-class opportunities and facilities for our students to study specific subjects in-depth to a postgraduate research degree level through the Faculty's Graduate Development Training Programme as well as the opportunity to access Alliance Manchester Business School's doctoral research training programme. You will become part of a strong research culture in the Department, embedded through a programme research seminars given by research students, academic staff and external speakers, as well as an annual Postgraduate Research Conference.

There are flexible study packages available, as well as an extensive range of postgraduate research studentships and projects , and funding, scholarships and awards with many of our research students sponsored by a variety of Department, University and industry resources.