Digital Marketing

A clever digital ad campaign can influence millions of people. The right visual identity can transform brands and inspire loyalty. A social media post could start a revolution. On our MSc Digital Marketing at Oxford Brookes, we’ll show you how your ideas can drive profits for businesses and make a positive contribution to society at the same time.

You might be joining us after an undergraduate degree or maybe you’ve been working in a business and want to move across to digital marketing. Perhaps you’re launching your own company and know how valuable these specialist skills are. Whatever your reasons, we’ll give you a strong foundation to build on for an exciting career.

While the theory is important, we believe a practical experience is even more valuable. Throughout the course you’ll learn digital marketing by doing digital marketing. Experiment with analytics tools using real data from real organisations. Develop the online customer experience. Test the latest marketing apps. And learn in our specialist social media suite – it’s not just the sciences that get their own labs.