Digital Marketing

Birmingham City University
Undergraduate BA (Hons) Full-time 2 Years Events managementMarketing

A-Level Entry

BBB

UCAS Points

120 points

Avg. Graduate Salary

£25,000

About this course

Our BA Digital Marketing degree is a unique two-year fast-track programme that immerses you in real-world, professional advertising and marketing communications:

  • Digital is the shared digital media experience between brands, users, technologies and trends.

  • Marketing is how marketers add value to their brands and user experiences by fulfilling desires.

    It’s a powerful mix, with industry-driven instruction in the skills you’ll need for the fast-paced digital communications sector.

    You’ll be working with Digital Marketing Institute (DMI) certified lecturers and top agency talent to solve creative briefs, launch simulated marketing campaigns and build multiplatform experiences for brands and their customers.

    BA Digital Marketing is employment-led, so the course teaches a practice-based, knowledge-applied approach: tutors and industry professionals work with you in classes and assignments to help you grow in your personal and professional development.

  • Entry Requirements

    A-Level Grades BBB
    UCAS Tariff Points 120 points

    Career Prospects

    Graduates from this course typically go into the following occupations:

    1132 Marketing, sales and advertising directors
    2432 Marketing and commercial managers
    7125 Visual merchandisers and related occupations
    1133 Public relations and communications directors
    3554 Advertising and marketing associate professionals
    3556 Sales accounts and business development managers

    Course Details

    Qualification
    Bachelor of Arts (with Honours) - BA (Hons)
    Study Mode
    Full-time
    Duration
    2 Years
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Birmingham
    Scheme
    Undergraduate
    Subjects
    Events management, Marketing
    Avg. Graduate Salary
    £25,000