Digital Marketing

University of Roehampton
Postgraduate MSc Full-time 1 Year Events managementMarketing

About this course

Digital marketing is a fast moving landscape, so it is important that you are able to respond quickly to trends and data to ensure your organisation stays ahead. This MSc Digital Marketing will give you the knowledge to develop and implement digital marketing strategies in a socially responsible manner. You will learn how to analyse complex data for informed decision-making, and develop practical skills in web design, content creation, campaign development and data analysis using a range of techniques and digital products.

If you are ambitious and want to be a leader in marketing and digital technology this MSc Digital Marketing is for you. The programme benefits from the Roehampton Business School’s wider marketing research expertise and practitioner links within the marketing profession in London and abroad. In addition to the academic course you will have the opportunity to join our Global Leadership Programme.

This degree is accredited by The Institute of Data and Marketing (IDM). Students taking an IDM accredited course are eligible to sit an online exam to achieve the IDM Certificate in Digital and Data-Driven Marketing (a small additional fee will apply with a limited number of bursaries available).The IDM has over 30 years’ experience helping marketers reach the next level in their career and offers industry recognised professional qualifications.

Study Options

This course is available in 2 study options:

Part-time

Duration: 2 Years

Qualification: MSc

Location: London

Full-time Shown above

Duration: 1 Year

Qualification: MSc

Location: London

Career Prospects

Graduates from this course typically go into the following occupations:

1132 Marketing, sales and advertising directors
2432 Marketing and commercial managers
7125 Visual merchandisers and related occupations
1133 Public relations and communications directors
3554 Advertising and marketing associate professionals
3556 Sales accounts and business development managers

Course Details

Qualification
MSc
Study Mode
Full-time
Duration
1 Year
Start Date
2025
Academic Year
2025
Campus / Location
London
Scheme
Postgraduate
Subjects
Events management, Marketing