Design (Performance Sports)

The course is for students who’ve previously studied Fashion Design or Product/Industrial Design at undergraduate level. You’ll learn about the main business, ethical and technical contexts for developing innovative products and services. You’ll also have opportunities to experience real-world projects, gaining the specialist knowledge and skills required to work in this sector.

How you learn

At Sheffield Hallam, all our courses are designed to engage you with the world and challenge you to think in new ways. You’ll get to collaborate with others, and you’ll be taught in a supportive environment where you can thrive.

Through a series of creative research and design projects, you’ll develop your individual practice – in a framework of manufacturing, production, cultural, ethical and environmental contexts.

During the early stages of the course, you’ll cover the key concepts, theories and debates in both contemporary and future sports-industry practice. By utilising the expertise of specialist academic staff and industry specialists, you’ll build your knowledge through a series of lectures, seminars and workshops.

You’ll also have specialist staff support to build on the skills and knowledge you gain from the initial modules. You’ll then apply your learning in an independently-planned research project – positioning your professional, creative practice within the design-for-sports industry.

Applied learning

Live projects

Through our extensive connections with the sports and outdoor industries, you’ll be able to undertake real-world projects – building your confidence and enhancing your specialist knowledge and skills.

Field trips

There are opportunities to go on study trips and visits in the UK and abroad. These could include workshops, design exhibitions or visits to practitioners’ studios and industry events.

Networking opportunities

You’ll benefit from being part of a vibrant, interdisciplinary, postgraduate environment – with extensive links to international networks in the broader design-for-sport community.

There are also opportunities to learn from both colleagues working in the industry, and the broader academic research community at Hallam. Design Futures is our own award-winning, in-house design consultancy – and you can also visit specialists from a range of sports and outdoor sectors.