Business Management with Marketing

Explore how marketing strategies align with business objectives and how marketing decisions impact other business functions.

Developing a holistic perspective of businesses and organisations teaches you how to make informed business decisions. You can explore marketing topics including communications, planning and strategy, market research, consumer psychology, and international and cross-cultural marketing.

The University of Brighton is accredited by the Association to Advance Collegiate Schools of Business (AACSB) – an accreditation achieved by fewer than 6% of business schools globally.

Top reasons to choose this course
- Based on a strong foundation in business, you'll learn what drives marketing decisions.

- This course is accredited by the Chartered Institute of Marketing (CIM).

- Gain industry insight via experienced academics and guest lectures.

- A course that develops your academic, professional and personal skills.

- Tailor your degree to your interests through your choice of optional modules.

- Graduate with a year of work experience when you choose a placement year.

All of our business degrees share the same first year, offering you the flexibility to change your final degree title. At the end of your first year, you can choose to continue with a Business Management with Marketing BSc(Hons), choose one of the other following specialisms, or follow a broader study of business in the Business Management BSc(Hons):
- Business Management BSc(Hons)

- Business Management with Economics BSc(Hons)

- Business Management with Entrepreneurship BSc(Hons)

- Business Management with Events BSC(Hons)

- Business Management with Finance BSc(Hons)

- Business Management with HRM BSc(Hons)

- Business Management with Law BSc(Hons)

- Business Management with Tourism BSC(Hons)

- International Business Management BSc(Hons)

Don’t meet these entry requirements?
For students who do not hold the academic qualifications or experience required for entry to this course, the Business Management BSc(Hons) with Integrated Foundation Year is available to prepare you to progress onto year 1 of this degree.