Business and Management (Data Analytics & Digital Business) with Year Abroad

University of Reading
Undergraduate BSc (Hons) Full-time 4 Years Business and management studiesComputer science

A-Level Entry

ABB

Avg. Graduate Salary

£30,000

About this course

Explore technology and big data in a wider business context – and broaden your skills and experience by studying overseas – with our BSc Business and Management (Data Analytics and Digital Business) with Study Year Abroad degree.

This flexible, four-year course, taught by academics from Henley Business School, equips you with the expertise to develop and implement technology and data-driven solutions for business. You’ll study the underlying theories and concepts of digital business, and learn how to apply them in the real world. You’ll enrich this learning and broaden your life experience with an integrated Study Year Abroad.

Your core modules will cover:

  • business data analytics

  • information systems

  • business applications development

  • technology advisory practices

  • project management.

    You’ll also study the core disciplines that underpin business – including economics, psychology and sociology – and explore topics such as:

  • international strategy

  • marketing

  • organisational behaviour

  • operations

  • entrepreneurship

  • human resource management

  • accounting.

    You’ll learn through a combination of lectures, seminars, practical workshops, and self-guided study. This will provide the opportunity to discuss subject materials in an in-depth way with your lecturers and fellow students.

    Throughout your studies, you will:

  • explore the interdisciplinary nature of business

  • apply the skills and knowledge you learn to current business problems

  • study the emerging challenges facing global markets.

    Triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB).

    In your third year, you’ll have the opportunity to continue your studies at one of our overseas partner universities.

    We’ll help you decide where to go and for how long, guide you through the application process, and support you when you’re abroad.

    For more information, please visit the programme page: https://www.reading.ac.uk/ready-to-study/study/subject-area/business-and-management-accounting-and-finance-ug/bsc-business-and-management-data-analytics-and-digital-business-with-study-year-abroad

  • Entry Requirements

    A-Level Grades ABB
    Scottish Higher AABBB
    Scottish Advanced Higher ABB
    BTEC DDD

    Career Prospects

    Graduates from this course typically go into the following occupations:

    2139 Information technology professionals
    2431 Management consultants and business analysts
    1132 Marketing, sales and advertising directors
    2133 IT business analysts, architects and systems designers
    1150 Managers and directors in retail and wholesale
    1139 Functional managers and directors

    Course Details

    Qualification
    Bachelor of Science (with Honours) - BSc (Hons)
    Study Mode
    Full-time
    Duration
    4 Years
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Reading
    Scheme
    Undergraduate
    Subjects
    Business and management studies, Computer science
    Avg. Graduate Salary
    £30,000