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Business and Management (Data Analytics & Digital Business) with Placement Year

University of Reading

Undergraduate BSc (Hons) Full-time 4 Years Business and management studiesComputer science

A-Level Entry

ABB

Avg. Graduate Salary

£30,000

About this course

Explore technology and big data in a wider business context – and gain valuable real-world experience – with our BSc Business and Management (Data Analytics and Digital Business) with Placement Year degree.

This flexible, four-year course, taught by academics from Henley Business School, equips you with the expertise to develop and implement technology and data-driven solutions for business. You’ll study the underlying theories and concepts of digital business, and learn how to apply them in the real world. An integrated Placement Year provides a fantastic opportunity to put your skills into practice in preparation for your future career.

Your core modules will cover:

  • business data analytics

  • information systems

  • business applications development

  • technology advisory practices

  • project management.

    You’ll also study the core disciplines that underpin business – including economics, psychology and sociology – and explore topics such as:

  • international strategy

  • marketing

  • organisational behaviour

  • operations

  • entrepreneurship

  • human resource management

  • accounting.

    You’ll learn through a combination of lectures, seminars, practical workshops, and self-guided study. This will provide the opportunity to discuss subject materials in an in-depth way with your lecturers and fellow students.

    Throughout your studies, you will:

  • explore the interdisciplinary nature of business

  • apply the skills and knowledge you learn to current business problems

  • study the emerging challenges facing global markets.

    Triple-accredited status from the UK, European and US accrediting bodies (AMBA, EQUIS and AACSB).

    In your third year, you’ll have the opportunity to gain valuable experience in a real-world setting with our Work Placement module.

    We will support you to find and secure a placement that’s right for you.

    As well as enriching your studies, an industry placement can be an excellent way to:

  • deepen your knowledge and develop new skills

  • build a network of industry contacts

  • boost your employability with new experiences

  • learn more about the sector you may wish to enter.

    For more information, please visit the programme page: https://www.reading.ac.uk/ready-to-study/study/subject-area/business-and-management-accounting-and-finance-ug/bsc-business-and-management-data-analytics-and-digital-business-with-placement-year

    • Entry Requirements

    A-Level Grades ABB
    Scottish Higher AABBB
    Scottish Advanced Higher ABB
    BTEC DDD

    Career Prospects

    Graduates from this course typically go into the following occupations. Click through for salaries, employment rates and other UK degrees that lead there:

    2139 Information technology professionals 2431 Management consultants and business analysts 1132 Marketing, sales and advertising directors 2133 IT business analysts, architects and systems designers 2141 Web design professionals 1150 Managers and directors in retail and wholesale

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    Course Details

    Qualification
    Bachelor of Science (with Honours) - BSc (Hons)
    Study Mode
    Full-time
    Duration
    4 Years
    Start Date
    2025
    Academic Year
    2025
    Campus / Location
    Reading
    Scheme
    Undergraduate
    Subjects
    Business and management studies, Computer science
    Avg. Graduate Salary
    £30,000

    Offered by

    University of Reading

    Reading

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