Business Analysis and Technology & Marketing

University of Strathclyde

Undergraduate BA (Hons) Full-time 4 Years Business and management studiesEvents managementMarketing

Business Analysis and Technology & Marketing BA (Hons) is an undergraduate degree at University of Strathclyde, based in Glasgow, taught full-time over 4 years. Graduates earn £28,000 on average 15 months after finishing. Typical A-level entry is BBB - ABB.

A-Level Entry

BBB - ABB

Typical offer · UCAS

Avg. Graduate Salary

£28,000

15 months after graduation · HESA via Discover Uni

About this course

Study with us
• Marketing is ranked 7th in the UK (Complete University Guide 2023)
• develop skills for a variety of marketing and management careers
• gain an understanding of the impact on organisations of developments and issues in business technology
• extend your skills through practical case studies with a range of organisations

Why this course?
• Business analysis applies advanced analytical methods to business problems to help managers make better decisions while technology is at the heart of all modern business.
• Organisations need business graduates with expertise in business technology. Business analysts have an excellent general awareness of how a business works. They’re also able to apply advanced analytical methods to deal with specific management issues.
• This course will help you develop the skills for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services and the role of communications in customer satisfaction.
• Winners of CIM's The Pitch (2018, 2019, 2020 & 2022) with students recognised as ‘Marketers of The Future'

Entry Requirements

A-Level Grades BBB - ABB
Scottish Higher AAAA - AAABB

Related Courses

Course Details

Qualification
Bachelor of Arts (with Honours) - BA (Hons)
Study Mode
Full-time
Duration
4 Years
Start Date
2025

2025-entry data — 2026 offers may differ

Academic Year
2025
Campus / Location
Glasgow
Scheme
Undergraduate
Subjects
Business and management studies, Events management, Marketing
Avg. Graduate Salary
£28,000