Business Analysis and Technology & Marketing
University of StrathclydeBusiness Analysis and Technology & Marketing BA (Hons) is an undergraduate degree at University of Strathclyde, based in Glasgow, taught full-time over 4 years. Graduates earn £28,000 on average 15 months after finishing. Typical A-level entry is BBB - ABB.
A-Level Entry
BBB - ABB
Typical offer · UCAS
Avg. Graduate Salary
£28,000
15 months after graduation · HESA via Discover Uni
About this course
Study with us
• Marketing is ranked 7th in the UK (Complete University Guide 2023)
• develop skills for a variety of marketing and management careers
• gain an understanding of the impact on organisations of developments and issues in business technology
• extend your skills through practical case studies with a range of organisations
Why this course?
• Business analysis applies advanced analytical methods to business problems to help managers make better decisions while technology is at the heart of all modern business.
• Organisations need business graduates with expertise in business technology. Business analysts have an excellent general awareness of how a business works. They’re also able to apply advanced analytical methods to deal with specific management issues.
• This course will help you develop the skills for a variety of marketing and management careers. You’ll understand customer requirements, added-value products and services and the role of communications in customer satisfaction.
• Winners of CIM's The Pitch (2018, 2019, 2020 & 2022) with students recognised as ‘Marketers of The Future'
Entry Requirements
Career Prospects
Graduates from this course typically go into the following occupations. Click through for salaries, employment rates and other UK degrees that lead there:
Related Courses
Course Details
- Qualification
- Bachelor of Arts (with Honours) - BA (Hons)
- Study Mode
- Full-time
- Duration
- 4 Years
- Start Date
- 2025
- Academic Year
- 2025
- Campus / Location
- Glasgow
- Scheme
- Undergraduate
- Subjects
- Business and management studies, Events management, Marketing
- Avg. Graduate Salary
- £28,000
2025-entry data — 2026 offers may differ